The past 18 months wreaked havoc in the South African jobs market. It also forced many of us to travel the circle of employment evolution from employee to unemployed to entrepreneur. Many of these businesses are straight fire, rising from the cries of a wounded workforce.  If we think about joining the ranks of the self-employed and researching ideas, we have a brilliant, but a simple one. Why not start an Ice cream business? 

It’s a type of business that requires a minimal capital investment and can be set up quickly. 

An investment of R30 000 will get you started.  You can run the business on a part-time or seasonal basis while you explore other opportunities   

At the heart of your new business will be your soft-serve ice cream machine mixer, that you can operate from your home. If you live in an area with lots of young families, then you are on the right track to a successful business venture. Other good operating locations include mall food courts, beach areas or small storefronts on main streets. 

The profit potential is outstanding.  Established ice cream stands are known to generate profits in excess of R100 000 in a three or four-month season. Blend in some great flavours and expand your product range.  Throw in a snack or two and you are on your way to creating your own market.